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Joining High Road in 1997 as one of the company's first employees, Sarah heads up the Ottawa office, supervising the management of some of the most successful technology companies in the nation's capital, including BTI Systems, MOSAID Technologies and Solace Systems.
Drawing from her experience working with large Canadian subsidiaries like Canon, Microsoft and AT&T Global Services, Sarah provides industry insight and counsel at the CEO and presidential level. She is accustomed to directing accounts of all sizes and executing specialized public relations strategies to effectively meet her client's business objectives, including crisis communications, branding strategies and international media and industry analyst relations.
Prior to joining High Road, Sarah honed her high tech communications skills while consulting for IBM Canada Ltd., handling media relations for several divisions within the company. Sarah is a graduate of Queen's University in Kingston where she received her Bachelor of Arts in History, and of Ryerson University's School of Journalism in Toronto, where she received her Bachelor of Journalism with distinction.
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