CATA News Agencey - The CNA Offer

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In today's economy, nothing is as cost-effective in promoting your product or service as news coverage. News coverage -- as a trusted, targeted tool -- can mean the difference between success or failure.

CNA offers to turn your announcement into an effective media-ready press release, AND distribute it to a customized list of targeted reporters and editors who are covering your field.

We work with the senior players in the news distribution field to ensure that your news goes to:

Canadian-only media, through Canada NewsWire (CNW), Canada's leader in electronic news
City-by-city access, through CATA's own filtered databases
Sector-specific and special-interest databases (software, health etc.) through CATA databases

Here is what CNA will do for you:

Take your information by phone, and turn it into a professional, impactful press release
Create a customized list of reporters and publications
Electronically deliver your news to the reporters, through wire services and as a personally-addressed email message
Ensure that your news release is put on the Web site of Canada NewsWire

How much does it cost?

$680 (plus GST). Approximately one-quarter of the price of an alternative service.

For everything.

For those who have already have their own Press Release, we offer the distribution service for $300 (plus GST).

And for extra impact, CNA offers the additional advantages of PowerLaunch -- our email Powerpoint presentation service, made possible by our Webcast partner Impatica!

How does it work?

Here's all you do before calling us:

Organize your thoughts about the news value of your announcement.

We do the rest!

Call us, and tell us over the phone what the announcement is all about. It would be helpful if you had some background information you could email to us.

We will:

write a professional, high-impact press release
check it with you
clarify with you the market audience and the media sectors
email the press release to the customized media list

For extra impact, ask us about the additional advantages of PowerLaunch -- our email Powerpoint presentation service, made possible by our partner Impatica!

Call (613) 236-6550 Or email: cna@cata.ca
Ask for the CNA -- CATA News Service!

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