Vancouver, BC and Ottawa, ON - February 12, 2007 - Marqui, Inc., the company revolutionizing how organizations handle marketing communications; Fenix Solutions, the web technology and digital communications company; and CATAAlliance, Canada's high-tech voice, today revealed details of a special promotion for CATAAlliance members. Based on the solution Marqui and Fenix developed for CATAAlliance's own marketing initiatives, the exclusive offer combines Fenix's best-in-class digital marketing expertise with Marqui's Web-based marketing software to enable companies to increase the effectiveness of their marketing communications programs.
John Reid, President of CATAAlliance, said "We are committed to providing members with best practice applications and services and have benefited from the technologies provided by Marqui and Fenix Solutions to enhance and differentiate our communications. The software is very simple to use and is one of the drivers of CATA's business success."
He added, "CATA used to produce a quarterly review, which quickly became outdated. Now using Marqui's content management system, updates are made instantly at any time from anywhere in the world. I recently created and posted updates on tax advocacy from Hong Kong."
Through the promotion, members can choose from three different packages - all attractively priced - each of which leverages Fenix's expertise in Marketing 2.0 as well as Marqui's Web-based software suite. Depending on which package selected, companies will benefit from comprehensive Web strategy consultations bundled with Marqui's software; a special jumpstart program that delivers sophisticated e-mail campaign strategies and capabilities; or an easy-to-implement solution that streamlines the management of online newsrooms.
"We are offering this special opportunity to use Marqui's solution to automate and simplify marketing activities in conjunction with Fenix Solutions' digital marketing expertise," said Rick Patri, Vice President of Sales at Marqui. "Fenix Solutions has been a business partner for our clients, and I am excited about the opportunity to provide members with resources to differentiate their marketing communications activities."
Leanne Labelle, Partner at Fenix Solutions, concluded, "The high-tech industry understands the need for constant innovation. With new technologies to communicate with, such as blogging, RSS Feeds and Podcasts, and the need for more sophisticated e-mail marketing and websites, it is becoming more and more important for a simplified approach to managing all communications across these mediums and determines what impact they are making to the business."
These special packages are available for CATAAlliance members only.
Details on each package are available online at http://www.marqui.com/cata
Marqui packages vision, design, and technology to help forward-thinking organizations transform their businesses online. The company's on-demand web marketing solution has helped more than 200 organizations derive more value out of their content and brand through more effective management and measurement of their online content and communications. Marqui's growing customer list includes BC Ferries, the Phoenix Suns, BCIT, the David Suzuki Foundation, Cruise West, the American Marketing Association, MDS, Nexen, Simon Fraser University, Sybase, the BC TIA, Shriners Children's Hospitals, and Tillamook Cheese. Marqui is a Microsoft Certified Gold Partner and can be found at http://www.marqui.com.
About Fenix Solutions
A strategic digital marketing and web technology company specializing in web and multimedia & application development, Fenix's mission is to create exceptional, results-driven communications solutions. They focus on building digital tools that achieve the perfect blend of style and functionality to give clients a strategic advantage in their business. Fenix provide key services in the following areas: Web Development, Multimedia Development, Online Applications and Extended Marketing. Visit Fenix Solutions at http://www.fenix-solutions.com.
Canadian Advanced Technology Alliance (CATAAlliance) is Canada's leading, most influential and entrepreneurial technology alliance. The common purpose that unites the membership is CATAAlliance's commitment to members' business growth. As the "Traditional Champion" of Canadian research and development, CATAAlliance's mission is to stimulate "Global Business Growth" through the forces of Canadian innovation and strategic partnership. Visit http://www.cata.ca Read our Executive Briefing.
Marketing Director, Marqui